It never ceases to amaze me the imagination of instructors and academy owners who suggest logo ideas for me to draw. Here are some recent designs I have created. Enjoy!

Greg Creely is a BJJ brown under black belt Pedro Bessa. Greg's own nick-name is 'hippo' so naturally he requested that I draw a cartoon hippo in a BJJ stance. And this is what I did:



and here is the design printed as a patch (thanks to Tatami Fightwear's patch printing service):


I always get a huge buzz whenever I see my work printed on real physical objects. It's such a long process from start to finish that it is sometimes hard to visualise the end product. I mean, there are so many variables to consider, for example, as you can see from one of the original sketches below, do I go for open mouth or closed mouth? Questions like that plague every design I create and it's often a matter of personal judgement as well as a lot of to'ing and fro'ing between myself and the client.



My next assignment was for a hugely popular grappling academy called Leicester Shootfighters. Their head coach, Nathan Leverton, asked me to come up with a replacement for their flying dragon logo - seen here:


The main issue was that the flying dragon used by the academy was not an original design, but a generic design that has been propagated widely on the internet and used by other companies. I offered around twenty or more various designs and mascots before we all agreed that an 'S' shaped dragon would serve the academy best. Such a design would maintain continuity between old and new and my task was to find a way to make the dragon a little more unique. The result you can see below.


You don't know how long it took me to tame the bezier curves I used to create the curving dragon shapes on Adobe Illustrator!! I'm pretty pleased with the result and very honoured to have been asked by such a well-known academy. The logo will be used on all their academy apparel as well as on digital and print media.

My final design for today is a logo I made for Parra Academy in Texas. This family school (father and son are both instructors) offers a wide number of martial arts disciplines, from JKD, to Muay Thai to BJJ. Jeff, the BJJ instructor simply asked me to come up with a crazed mascot for his BJJ division and I sketched a variety of bats, imps and other critters. We finally settled on an octopus performing a rear naked choke on his hapless victim. The octopus symbolises both the mutli-disciplinary nature of the school and the multi-limbed and flexible nature of BJJ itself. A perfect jiu jitsu animal!!


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:)

1 comments:

Kristian said...

Hey meerkatsu. I'm looking for your help on a logo for my school. Hit me up at kristianfraser AT gmail.com